Current:Home > MyElon Musk’s X has a new safety leader, nine months after predecessor left the social media platform -Secure Horizon Growth
Elon Musk’s X has a new safety leader, nine months after predecessor left the social media platform
View
Date:2025-04-13 01:30:50
NEW YORK (AP) — Elon Musk’s X, the platform formerly known as Twitter, has named a new head of safety nine months after the last executive to hold the position departed from the social media company.
X said that company veteran Kylie McRoberts will oversee the global safety team. The platform also announced that Yale Cohen, who previously worked for media firm Publicis Media, would become head of brand safety and advertiser solutions.
The last executive heading what was formerly called the trust and safety team, Ella Irwin, left the company in June 2023. While Irwin did not point to specific reasoning at the time, her resignation arrived just days after Musk publicly complained about the platform’s handling of posts about transgender topics.
Since Musk’s $44 billion purchase of the platform in October 2022, X has seen several leadership shakeups.
The appointments, first announced Tuesday, arrive amid ongoing concerns about content moderation on X as well as the spread of misinformation and hate speech on the platform, which some researchers say has been on the rise under Musk.
The issue has driven away some big-name advertisers. In November, brands including IBM, NBCUniversal and its parent company Comcast, said that they stopped advertising on X after a report from the liberal advocacy group Media Matters said their ads were appearing alongside material praising Nazis. It was yet another setback as X tries to win back big brands and their ad dollars, X’s main source of revenue.
Later that month, Musk went on an expletive-ridden rant in response to companies that had halted spending on X in response to antisemitic and other hateful material, accusing them of “blackmail” and, using a profanity, essentially told them to go away.
Beyond advertiser battles, X has also attempted to some sue those who have documented the proliferation of hate speech on the platform — including Media Matters and the non-profit Center for Countering Digital Hate. A federal judge dismissed the suit against the center last week, ruling that X cannot seek damages for the independent acts of third parties based on the nonprofit’s reports, or its “speech.”
veryGood! (226)
Related
- How to watch new prequel series 'Dexter: Original Sin': Premiere date, cast, streaming
- Reviewed’s guide to essential back-to-school tech
- Ford to recall 870,000 F-150 trucks for issues with parking brakes
- Ford recalls over 150,000 vehicles including Transit Connects and Escapes
- 2025 'Doomsday Clock': This is how close we are to self
- Expand your workspace and use your iPad as a second screen without any cables. Here's how.
- Buckle up: New laws from seat belts to library books take effect in North Dakota
- Tornado damage to Pfizer factory highlights vulnerabilities of drug supply
- Chuck Scarborough signs off: Hoda Kotb, Al Roker tribute legendary New York anchor
- July is set to be hottest month ever recorded, U.N. says, citing latest temperature data
Ranking
- Why Sean "Diddy" Combs Is Being Given a Laptop in Jail Amid Witness Intimidation Fears
- Amazon Fresh lays off hundreds of grocery store workers, reports say
- Dehydration can be exacerbated by heat waves—here's how to stay hydrated
- Pregnant Shawn Johnson Is Open to Having More Kids—With One Caveat
- Most popular books of the week: See what topped USA TODAY's bestselling books list
- PCE inflation measure watched by Fed falls to lowest level in more than 2 years
- Plagued by Floods and Kept in the Dark, a Black Alabama Community Turns to a Hometown Hero for Help
- Who's in and who's out of the knockout round at the 2023 World Cup?
Recommendation
Krispy Kreme offers a free dozen Grinch green doughnuts: When to get the deal
We promise this week's NPR news quiz isn't ALL about 'Barbie'
Sinéad O'Connor, legendary singer of Nothing Compares 2 U, dead at 56
Mark Zuckerberg Is All Smiles as He Takes Daughters to Taylor Swift's Eras Tour Concert
Residents worried after ceiling cracks appear following reroofing works at Jalan Tenaga HDB blocks
Bye-bye birdie: Twitter jettisons bird logo, replaces it with X
Why Eva Mendes and Ryan Gosling Are So Protective of Their Private World
These are the classic video games you can no longer play (Spoiler: It's most of them)